美国AT&T
http://www.processexcellencenetwork.com/business-transformation/articles/the-goldmine-in-our-pockets-how-telecommunications
https://en.wikipedia.org/wiki/Data_monetization
http://www.footfallchina.cn/index.php/insights/
西班牙电信 智慧足迹(smart steps)
http://dynamicinsights.telefonica.com/blog/488/smart-steps-2
http://dynamicinsights.telefonica.com/wp-content/uploads/2015/04/O2-Retail-Smart-Steps-Case-Study.pdf
http://dynamicinsights.telefonica.com/blog/1634/smart-steps-saved-newark-from-commuter-lock-down
美国威瑞森(Verizon) Precision Market Insights
http://www.verizonwireless.com/featured/precision/
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